Driving Forward > Digital Marketing Blog

Overdrive Wins 2010 Interactive Agency of the Year!

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After attending the 15th Annual MITX Awards, it was a night worth celebrating for our staff here at Overdrive Interactive. With  roughly 5,500 votes, our agency came out on top, taking home the 2010 Interactive Agency of the Year Award.

The MITX Awards recognizes achievements in the development and implementation of interactive technologies throughout New England in mobile, video and social media efforts.

The MITX Awards ceremony was filled with the competition of many surrounding agencies and was truly a night of recognition for all of the hard work our staff has done. In addition to the People’s Choice Award, we also won for the 2010 Video and Rich Media Strategies category.

Our agency would like to thank all of our family, friends and supporters who voted for us this year and helped us win these amazing awards. Congratulations to everyone!

Overdrive

Tracking Social ROI with SocialEye: Updated Guide Released!

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Overdrive  Interactive has re-released our Tracking Social ROI whitepaper, a guide that presents and discusses over 25 real life social media metrics that marketers can use to both optimize their social media marketing and track its ROI. This whitepaper shows actual dashboard examples of: Social connections (fans, followers and subscribers) Social channel views (social site page views,…

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